Sony OLED TV drawings

05 May: Behind Sony’s Design of Its New OLED TV

Sony announced its first foray into large OLED TV technology last January at CES 2017, earning praise for its innovative design. Now, the BRAVIA OLED 4K HDR TV is available for purchase.

It’s different from others on the market because of its minimalist design. It doesn’t have a traditional stand, and the screen itself is the speaker.

So what went in to creating the television? There’s no better person to ask than Hirotaka Tako, the Chief Art Director at Sony Corporation’s Creative Center based in Tokyo.