Neal Sample is the chief digital and technology officer at Best Buy Co. Inc. He is responsible for leading the company’s product management, experience design, data, AI, engineering and platform teams. He also oversees Best Buy India in Bangalore.
Neal joined Best Buy in 2025, bringing more than three decades of experience in data and technology. He previously served as executive vice president and chief information officer at Walgreens Boots Alliance, Inc. (WBA), where he led all technology strategy and delivery across WBA’s physical and digital properties.
Neal’s career has been focused on using technology to create transformational change. Prior to WBA, Neal was chief information officer at Northwestern Mutual. He previously held technology and commercial leadership roles at several large organizations, including Express Scripts, American Express, eBay and Yahoo.
Neal serves on the board for Wellfield Technologies, Inc., and University of Health Sciences & Pharmacy in St. Louis.
He received a bachelor’s and master’s degrees from the University of Wyoming and a master’s and Ph.D. from Stanford University.