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Fitbit’s New Smartwatch, Versa, Now at Best Buy

The newest addition to the Fitbit smartwatch family, Fitbit VersaTM, is packed with the health, fitness, and smart features that you care about most, all in a sleek, durable and comfortable design. Versa is now on Best Buy shelves and on BestBuy.com.

Here are three reasons why it could be your next (or first) smartwatch.

Your all-day health and fitness companion

Fitbit Versa is an all-day health and fitness companion designed with your goals in mind. With a redesigned personalized dashboard on your wrist, you can easily track your progress and see a more complete picture of your health and fitness stats. See your resting heart rate, historical seven day resting heart rate trends, exercise summaries and how many steps you are taking per hour — right on your wrist.

Plus, Versa comes with tons of fitness features, like 24/7 heart rate tracking, sleep stages and insights, Fitbit Coach on-screen workouts[1] , more than 15 exercise modes for running, biking and swimming, and Connected GPS to track real-time pace and distance. And with 4+ days battery life[2]  you can skip charging and spend more time doing what you love.

Smart experiences that make life more convenient

Versa offers a range of apps and smart features to help you manage your day and quickly get the information you need most. Whether you’re catching a flight or checking the latest news, Versa’s curated set of more than 700 apps and clock faces help run your day. Plus, it will help you stay connected with a range of advanced smart features like phone-free music, wallet-free payments (only available on Fitbit Special Edition), smart notifications like calls, texts, and app alerts, and quick replies to messages[3].

Lifeproof design for everyone

Versa was designed with your life in mind. Whether you are taking it for a swim[4] or taking it on your next adventure, Versa is ready for any moment and versatile enough for all-day and night wear. And, with a variety of stylish accessories, you can change your look based on your outfit or activity.

Check out Fitbit Versa Special EditionTM, which offers two looks in one with exclusive woven bands and an extra classic black band in box. It’s available in lavender with a rose gold aluminum case or charcoal with a graphite aluminum case. The Special Edition watch also come with Fitbit Pay so you can make secure payments on the go.


Learn more about Fitbit Versa on BestBuy.com or stop by your local Best Buy store.


[1] Additional content available with a subscription

[2] Varies with use and other factors.

[3] Available on Android only, coming May

[4] Water resistant up to 50M

[5] Smartwatch sold separately