As one of the first retailers to offer shoppers plastic gifts cards 20 years ago, Best Buy led one of the hottest trends in gift-giving.
Back then, our wallet-sized plastic cards replaced cumbersome paper gift certificates.
It took a while for shoppers to embrace the concept of gift cards, but today they’re one of the most popular items for gift-givers and gift-receivers. In fact, the National Retail Federation expected total spending on the cards to reach $25.9 billion in 2015.
